Summary
Recently, one of Solutions by Text’s clients approached SBT with a unique scenario. The client manages multiple brands and encountered a case where the same phone number was subscribed to multiple brands. They required the ability to associate different account numbers to the same phone number across the multiple brands where it was subscribed. To address the scenario, SBT created the ‘Update Subscriber by Org’ web service. This web service enables clients managing multiple brands to associate customer data such as account numbers, customer numbers, loan numbers, etc. to the same phone number across multiple brands. This capability is now available to all clients and has direct application in many industries including auto finance, banking, and personal lending.
Additional information can be found at the following page: api-documentation/update-subscriber-by-org/
Feature Details
Until now, clients have been leveraging SBT’s ‘Update Subscriber’ web service to associate unique customer information such as first name, last name and account number to a phone number. However, this web service updated the subscription across all brands managed by the client. The new ‘Update Subscriber by Org’ web service provides the additional capability to associate unique customer information for each brand that a phone number is subscribed to.
Following is a visual representation of the web service capability (note in the example that a different account number is associated with the same phone number across multiple brands):

Additional Capabilities
SBT’s clients who have defined Callback URL’s and Status URL’s will note that SBT posts unique customer information back to clients via the UniqueID field. The UniqueID field is also provided when clients call SBT’s reporting web services – ‘Inbound Messages’, ‘Messages Sent’, ‘Messages Sent by Type’, ‘Archive Inbound Messages’, and ‘Archive Messages Sent’. The UniqueID field is also provided to clients when they call the ‘Get Subscribers Status’ and ‘Subscribers’ web services.